I come from a family of creatives and always knew I would, one day, do something related to art. I found my own path when I was introduced to computers at the age of 7 and, inevitably, the infinite possibilities of the World Wide Web. The only thing I cared about then were Neopets and creating graphics for my GeoCities website! That’s really when I discovered my love for design.

In 2012, I graduated with a BFA in Graphic Design and a minor in Psychology from San José State University. Since then I’ve collaborated with 50+ companies and individuals to evolve their brand and digital presence.

I enjoy surrounding myself with people who value the true potential of design thinking and working on projects driven by human stories. With the constant advancement of technology, I still believe the future will be human-first and my goal is to help shape that.

I'm currently the LX Designer + Internal Brand Designer at sweetgreen.

Ask me about:
• Branding and Identity
• Lettering

vj_redrico@yahoo.com / resumé